The problem with google analytic when you run your own server
On my website www.ribalba.de I run google analytic which lets me see how many people look at my website where they come from and what they are looking for. Not that it really matters but I am just interested in why people would want to read about me. Assuming I should only be interesting for about 50 (+/-) people in the World. But I also run some analyzers on my web server log files and it turns out that the main thing my server is doing is serving files I have outside of my wiki (which I use for my site) they are files that I just have in folders and that can be accessed through directory listing turned on. But these are never accounted for in analytics. So if I direct my browser to http://www.ribalba.de it will be saved in analytics but when I goto http://www.ribalba.de/geek it does not. So in some respect analytics is giving me a wrong picture. Further image downloads from my server are not displayed. So not really useful as you are forgetting a huge junk of data and so your analysis of your site is bound to be wrong.
wrong start data => wrong conclusion
Maybe Google should offer a method by which I can upload the log-files after logrotate has run and so the file is not used anymore. So always take with a grain of salt what google is trying to tell you.